Why you should go local….
Udderly Organic printed on cardboard package. The label will be printed directly on the package. Having the material of my product cardboard and looking into getting a recycled cardboard calls the attention of a more local home grown feel for the product. Each range of milk choice will be accented with bright bold solid color. The bright color is a caller to the playful attitude of Udderly Organic.
The emotional attention to connect with the buyer is the benefit copy of Go Local. This plays off Go Loco (crazy) for milk. Go Local will inspire the consumer to choice Udderly Organic in a time where large corporations are not to be trusted and ma and pap business are welcome with open arms. This will be the dairy that gives back locally.
